Google's AI search optimization guide: what to do next
Google‘s AI search optimization guide validates SEO. What it leaves out, and four moves to make now.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How we're driving AI visibility at Semrush
How we nearly tripled our share of voice and boosted our AI visibility with Enterprise AIO and AI Visibility Toolkit. A systematic approach with real data.
How to measure and report on AI search visibility (what actually matters)
Learn how to measure AI search visibility, track citations and mentions, report progress to leadership, and connect visibility gains to traffic, leads, and ROI.
What is prompt tracking? (+ 4 prompt types to track)
Prompt tracking monitors what users ask AI systems and the answers they get. Learn 4 prompt types every brand should track.
Does AI content rank well in search? [Survey + Data study]
Does AI content rank on Google? We analyzed 42,000 blog posts to find out. The answer depends less on whether you used AI — and more on whether your content shows it.
7 Best AI SEO Tools for 2026 (Tested Firsthand)
Discover the top AI SEO tools to track visibility, optimize content, and automate workflows. Real tests, clear picks, and expert tips for 2026.
The 8 Best LLM Monitoring Tools for Brand Visibility in 2026
Discover the 8 best LLM monitoring tools. Compare features, pricing, & capabilities to track your AI presence.
What Is an AI Agent? (And What AI Agents Mean for Your Brand’s Visibility)
AI agents research, evaluate, and act on behalf of users. Learn how they work, why they matter for brand visibility, and how to prepare your digital presence.
The agentic web: How AI agents decide which brands make the cut
AI agents are browsing, comparing, and buying on behalf of your customers. Here‘s what the agentic web means for your brand visibility strategy.
What 3,900 SEO Job Listings Reveal for 2026: Experiments, AI, and Six-Figure Salaries
What does it take to build a career in SEO in 2026? We analyzed 3,900 job listings to uncover how the role is evolving—from experimentation and AI to shifts in salaries, responsibilities, and the growing demand for strategic thinking.